Jobs for People with MS: National MS Society

Description

Amazon Ads helps brands design ad experiences that delight customers and deliver meaningful results. With 300+ million worldwide active customer accounts, and first-party insights based on shopping, streaming and browsing signals, brands can craft relevant campaigns that enhance customer experiences. Our solutions on Amazon.com, services like Twitch, IMDb TV, Alexa, Amazon Music, and partnerships with third-party publishers and exchanges make Amazon Ads the ultimate amplifier for brands to reach the right audiences in the right places, both on and off Amazon.

In 2017, we stood up a team in China to drive the awareness, activation, and continued success of China-based sellers advertising in marketplaces worldwide (North America, Europe, and Asia Pacific) via marketing channels, seller education, and product marketing. We are looking for an experienced, highly motivated, Event Marketing Manager to drive event marketing programs for Amazon Advertising China. The Event Marketing Manager will be accountable for event strategy and content creation, with programmatic approach to serve the dynamic event needs. This person will also work internally in a cross-functional manner, collaborating with teams across Amazon Advertising to identify the event our audience needs and turning it into scalable marketing programs through suitable channels. Lastly, the Event Marketing Manager will own testing and measurement, optimizing for what drives performance and reporting the impact of event marketing on the business growth.

Key Responsibilities:

· Lead regional marketing campaigns and events in mainland China.

· Proactively partner with global teams for global events and reach out opportunities of category associations on cross-border ads brand development.

· Analyze marketing campaign and event results on regular basis and continuously optimizing the format, content and performance.

· Responsible of driving brand awareness, familiarity, and shape brand perception among our target audience through integrated marketing campaigns.

· Responsible of event attribution on ads product launches and revenue.

· Work closely with internal marketing and product teams on a holistic advertiser communication plan related to new feature GTM and brand campaign.

· Serve as a consultative product and brand expert and understand advertiser and customer needs.

Key job responsibilities

· Lead regional marketing campaigns and events in mainland China.

· Proactively partner with global teams for global events and reach out opportunities of category associations on cross-border ads brand development.

· Analyze marketing campaign and event results on regular basis and continuously optimizing the format, content and performance.

· Responsible of driving brand awareness, familiarity, and shape brand perception among our target audience through integrated marketing campaigns.

· Responsible of event attribution on ads product launches and revenue.

· Work closely with internal marketing and product teams on a holistic advertiser communication plan related to new feature GTM and brand campaign.

· Serve as a consultative product and brand expert and understand advertiser and customer needs.

Basic Qualifications

• 5+ years of experience in integrated marketing, brand marketing, or event marketing.

• Superior external and internal presentation skill

• Excel in marketing strategic planning, execution and result measuring

• Superior verbal and written communication skills as demonstrated by experience in both Chinese and English

• Bachelor degree and proven work experience in e-commerce, marketing, or digital sector

Preferred Qualifications

• MBA or other related Master's degree

• Passion for e-commerce and/or integrated marketing and a track record of delivering outstanding results

• Proven ability to think strategically and execute methodically

• Demonstrated high attention to detail and proven ability to manage multiple, competing priorities simultaneously

• An entrepreneurial spirit and a passion for inventing and optimizing on behalf of customers

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.