Job Information
TEKsystems Senior Marketing Analyst in Chicago, Illinois
Location: Remote
Contract Length: 6 months – extension likely upon workload/budget approvals
Rate: 60/hour
Must have
SQL
Marketing experience (performance marketing, paid media, martech)
Looker or other reporting experience
Nice to have:
Experience working with data scientists
Performance marketing experience
Team Make Up
Growth and Revenue Team
This person will working on performance marketing data. They will be building slides, manipulating data using SQL and using Looker for reporting.
Interview Process
- Two rounds
Job Description:
Duties: The Growth Marketing team is responsible for revenue-generating channels and tactics, including paid search, social, affiliates, CRM, and Sweepstakes. As a Marketing Analyst, you will be analyzing marketing performance data and providing insights to optimize campaigns and
strategies for these (and other) channels. You will also assist in managing the Growth Marketing budget allocation and forecasting, helping to direct investments to the highest rate of return.
Key Responsibilities
Work closely with cross-functional teams to report on program and channel performance.
Analyze paid media, social, and campaign performance data using tools such as Snowflake, Looker, and Superset.
Track key metrics including traffic, conversions, ROI, lifetime value (LTV), revenue, and other customer metrics and behaviors.
Create and maintain forecasting models for Growth Marketing investment (spend), revenue, and lifetime value.
Identify trends, patterns and insights from data to inform growth marketing strategy and recommendations.
Create reports, dashboards and presentations to communicate findings to stakeholders.
Partner with product, CRM, and Data Science teams to integrate new data sources and metrics into Growth marketing reporting.
Assist with budget forecasting and spend tracking.
Skills: Qualifications
5+ years experience in growth marketing analytics roles, specifically with analyzing paid media and digital marketing performance.
Comfortable working with both forecasting models and actual results.
Expert SQL skills.
Experience building dashboards and reports in Looker and Superset..
Excellent communication and storytelling abilities.
Familiarity with growth marketing channels like programmatic, social, CRM etc.
Comfortable working with international teams.
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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