Job Information
Publicis Groupe Associate Director, Commerce in Chicago, Illinois
Company description
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.
Overview
The Associate Director requires the ability to apply search and Commerce knowledge and expertise into actionable insights and recommendations. The Associate Director will partner with the Commerce Manager to drive strategic Commerce initiatives within the team, helping to develop innovative strategies to meet and exceed client business objectives, and lead tactical execution and optimization of programs. They will be responsible for optimizing, implementing, and analyzing paid Commerce marketing activities.
Responsibilities
Help develop and implement Commerce campaigns across multiple Commerce touchpoints
Leverage Commerce best-practices across all tactics
Ensure campaign billings are up to date and all finance queries are followed up in a timely manner
Analyze campaign performance against client KPIs and report on trends and insights to key stakeholders
Continuously grow and develop skills by participating in ongoing training, workshops, etc.
Provide support for any new business pitches as required
Manage direct report(s), including day-to-day workflow and career development
Qualifications
5+ years of Paid Search experience with strong focus on Commerce
In-depth activation and optimization experience with Amazon (AMS) and Criteo platforms
Experience in both organic and paid media
Experience with executing campaigns focused on driving online sales, optimizing to a ROAS
Experience in applying search marketing to brand-building and direct response initiatives
Experience with Amazon AAP/Display a plus
Strong command of Commerce platforms and tools such as AMS interface
Knowledge of syndicated research tools
Familiarity with third-party ad serving technologies
Technically strong quantitative skills, including analytical abilities and math proficiency
Demonstrated critical thinking and problem solving abilities
Solid verbal and written communication skills
Polished presentations skills a must
Ability to work successfully with teams on multiple projects under tight deadlines
Desire to work in a constantly evolving industry, which constantly presents new and unique challenges
Ability to sell ideas clearly and deliver value
Self-driven to meet and exceed revenue and goals for our clients
Additional information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com .
Compensation Range: $ 105,165 - $ 151,095 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 04/14/2025.
All your information will be kept confidential according to EEO guidelines.
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