Jobs for People with MS: National MS Society

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Randstad US engagement marketing associate in boston, Massachusetts

engagement marketing associate.

  • boston , massachusetts (remote)

  • posted 9 days ago

job details

summary

  • $54 - $59 per hour

  • temporary

  • bachelor degree

  • category business and financial operations occupations

  • referenceAB_4553558

job details

The Engagement Marketing Associate will support the execution of multi-channel marketing campaigns that will accelerate member enrollment, utilizing a combination of content, virtual webinars, on-demand resources, email, digital, direct mail, and other channels, with a focus on relationship building and data-driven optimization. This is a 12 month 100% remote Temp To Hire opportunity. Skills and Qualifications:

  • Minimum 2 years of B2B and B2B2C healthcare marketing experience, preferably in digital healthcare

  • Expert using digital marketing technologies including SalesForce Marketing Cloud (SFMC) for sophisticated email journeys, SalesForce.com (SFDC)

  • Confident project management and prioritization skills with mastery of the details; you're able to manage multiple projects at any given time and enjoy putting processes in place to work more efficiently with growth and scale.

  • Preferred experience using DemandBase or other ABM solutions.

  • Prior experience using Eloqua

salary: $54 - $59 per hour

shift: First

work hours: 8 AM - 5 PM

education: Bachelors

Responsibilities

  • Under the direction of the Director of Member Enrollment & Engagement, provide tactical execution of thoughtful marketing strategies that attract, motivate, and engage eligible members

  • Campaign management. Launch, manage, and optimize user acquisition & enrollment campaigns across multiple channels and target audiences including email marketing, paid social, Appsflyer

  • Project management. Respond to Asana tickets that ask for co-branding and other customizations in a timely manner.

  • Creative development. Brainstorm ideas and tactics to push member enrollment/engagement at a higher level. Own brief writing and hand offs of final approvals.

  • Asset management. Maintain the enrollment library and ensure that content is constantly being refreshed.

  • Client enablement. Own the client newsletter (monthly) to nurture client enablement efforts

  • Assist User Growth. Own paid media channels and assist with creative development, reporting, strategy roadmaps & organic growth tactics

  • Diligence in conducting meaningful and thorough review of work (e.g., content review).

  • Track and report performance metrics to optimize campaigns and ensure goals are met (enrollment and cost per install)

  • Provide collaboration across teams, especially Product, Client Success, Content & Design

  • Manage the member marketing style guidelines and ensure that content aligns, especially with the DEI&B aspects

  • Manage vendors and contractors to complete work in the responsibilities section

Skills

  • Manager

  • Marketing Campaigns

  • SalesForce.com

  • B2B Healthcare Marketing

  • Project Management

  • Expert Digital Marketing

  • Marketing Communications

Qualifications

  • Years of experience: 5 years

  • Experience level: Experienced

Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

Applications accepted on ongoing basis until filled.

get in touch

we are here to help you with your questions.

DN

deepa nuchu

  • +1 995 921 5414 (tel:+1 995 921 5414)

  • deepa.nuchu@randstadusa.com

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