Job Information
Binghamton University Marketing Coordinator, Fleishman Career Center in Binghamton, New York
Location: Binghamton, NY Category: Professional Posted On: Thu Feb 27 2025 Job Description:
Budget Title: Senior Staff Assistant (SL-3)
Salary: $55,000 - $60,000
The Fleishman Center seeks a Marketing Coordinator to lead the marketing and communications efforts of the office. This includes website management and development, social media management and development, and graphic design work.
The core responsibilities of the Marketing Coordinator will be:
Liaise with center and staff to plan and execute communications and marketing plans for specific events
Work with various teams to support departments with photography, videography, writing, graphic design, media relations and social media services
Ensure that communications and marketing strategies are consistent and effectively coordinated with other divisional departments
Develop unique, cross-platform content for digital and print assets that follow University branding and style guidelines and align with divisional and University strategic priorities. Platforms include: social media, websites, videos, infographics, multimedia presentations, reports, press releases, and brochures.
Manage architectures of websites within a content management system (CMS)
Assist in the supervision of Fleishman Center marketing interns and student staff
Conduct annual communications audits to evaluate effectiveness of messaging and formulate future strategies
Demonstrate a commitment to diversity, equity and inclusion through communications and marketing efforts
Contribute to the overall University mission and strategic plan by providing support for other University offices, committees and task force
Assist with communications projects for the Student Employment initiative
Oversee technology efforts within the office
Job Requirements:
Bachelor's degree in English, communications, marketing, or related field
Two years of professional experience in communications, marketing, or related field
Experience with InDesign, Adobe Creative Cloud, Microsoft Office and Google Workspace (or similar platforms)
Experience with Uconnect website tool
Understanding of design principles in relation to print, digital and website design
Excellent interpersonal skills with the ability to work effectively with diverse groups
Experience monitoring and managing social media accounts for a business or institution
Ability to work independently, perform well under pressure, meet deadlines and manage multiple tasks simultaneously with an attention to detail
Excellent written and verbal communication skills
Excellent organizational skills
Preferred:
Master's degree in communications, marketing or related field
Professional experience in higher education
Expertise in digital marketing, web communications and social media tools
Solid understanding of SEO, analytics and accessibility
Visa sponsorship is not available for this position
Additional Information:
Offers of employment may be contingent upon successful completion of a pre-employment background check and verification of degree(s) and credentials.
Binghamton University is a tobacco-free campus.
Pursuant to Executive Order 161, no State entity, as defined by the Executive Order, is permitted to ask, or mandate, in any form, that an applicant for employment provide his or her current compensation, or any prior compensation history, until such time as the applicant is extended a conditional offer of employment with compensation. If such information has been requested from you before such time, please contact the Governor's Office of Employee Relations at (518) 474-6988 or via email at info@goer.ny.gov
Payroll information can be found on our website https://www.binghamton.edu/offices/human-resources/payroll/
Cover letters may be addressed "To the Search Committee."
Postings active on the website, accept applications until closure.
For information on the Dual Career Program, please visit:
https://www.binghamton.edu/offices/human-resources/prospective/dual-career/index.html
Equal Opportunity/Affirmative Action Employer
The State University of New York is an Equal Opportunity/Affirmative Action Employer. It is the policy of Binghamton University to provide for and promote equal opportunity employment, compensation, and other terms and conditions of employment without discrimination on the basis of age, race, color, religion, disability, national origin, gender identity or expression, sexual orientation, veteran or military service member status, marital status, domestic violence victim status, genetic predisposition or carrier status, or arrest and/or criminal conviction record unless based upon a bona fide occupational qualification or other exception.
As required by Title IX and its implementing regulations Binghamton University does not discriminate on the basis of sex in the educational programs and activities which it operates. This requirement extends to employment and admission. Inquiries about sex discrimination may be directed to the University Title IX Coordinator or directly to the Office of Civil Rights (OCR). Contact information for the Title IX Coordinator and OCR, as well as the University's complete Non-Discrimination Notice may be found here (https://www.binghamton.edu/diversity-equity-inclusion/policies-and-procedures/title-ix-.html) .
Binghamton University is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact: Ada Robinson-Perez, ADA Coordinator email: arobins@binghamton.edu or 607-777-3660.