Jobs for People with MS: National MS Society

Company Description Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose - to uplift everyone, everywhere by being the best way to pay and be paid. Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa. Job Description Visa is seeking an experienced Digital Marketing Manager with an exceptional ability to create and execute multi-channel digital media, digital advertising and performance marketing strategies. The ideal candidate is a team player and problem solver that can leverage technology and data to gain insight into customer behavior and use that insight to drive high-performing digital marketing initiatives across various channels. A successful candidate will be responsible for developing, implementing, tracking, and optimizing digital media campaigns across the customer lifecycle and journey. The role will sit across the Visa Acceptance Solutions portfolio of products, a digital payments solution. The Digital Marketing Managerrole will support global demand marketing efforts through designing a measurable paid media strategy that defines, reaches and aligns with our customer lifecycle goals (awareness, consideration, purchase, loyalty) - and executes against it to ensure we get more of the right eyeballs, more return visits, qualified leads - all at an efficient media cost. This person should have knowledge and experience in paid customer acquisition, retention, upsell and cross-sell, and understand the digital requirements to address these criteria. Applicants should also have in-depth experience in SEM (search engine marketing and paid search), but also proven experience flexing across all digital marketing channels. We're not looking for someone who has only managed agencies doing the work - we're looking for someone with hands on knowledge and experience. B2B experience and knowledge within the payments or fintech industry are preferred but not required. Experience in high growth, ecommerce, or growth marketing roles is a plus. Part of an efficient digital media strategy is understanding the different layers of technical optimization - creative, targeting, bidding, journey and more. Our digital media should be bold, relevant, and cut through the noise in today's world of content and creative inundation. This role reports to the Digital Media Director for Visa Acceptance Solutions. This Position Will Be Responsible For Deliver multi-channel digital media campaigns across paid search, paid social, programmatic advertising and media buying. Drive paid media execution efforts with our media agencies and partners to ensure all aspects align in a timely manner across creative, regionalization. Be the de facto expert and gamechanger in search marketing that stems from 4+ years of in channel experience. Hold media and agency partners accountable to striving for better results through optimization. You have a geeky/analytical side that thrives in A/B testing and enjoys figuring out what works and why. Develop new and innovative growth strategies across media, creative, and technology that bolster efficiency of media dollars. Align closely with demand and performance marketing teams to validate quality lead and contact acquisition. Co-manage the digital media process and timeline. Ensure forecasting, readiness, timeliness, execution and pacing to goal. Measure and deliver action-driven reporting. Can look at data, analyze it, assess against goals (ROI and KPIs), draw insights, and take action. App