Jobs for People with MS: National MS Society

Description

Community Engagement Specialist - (Atlanta, GA)

Do you have a passion for power tools and a knack for building online communities?

A leading innovator in power tool technology is seeking a passionate and creative Community Engagement Specialist to join our team in Atlanta, GA. This hybrid position offers the flexibility of working 3 days in the office and the rest remotely.

In this role, you'll be responsible for:

• Influencer outreach: Build, maintain, and evolve relationships with existing and new influencers and brand/social loyalists.

• Managing the pulse of the brand online: Oversee day-to-day activities on all social media channels (Facebook, Twitter, Instagram, TikTok, Pinterest, etc.)

• Content creation extraordinaire: Curate and manage exciting content for our social channels, including user-generated content (UGC), images, videos, promotions, and written content.

• Building a thriving online community: Foster engagement and growth across our social platforms and website by responding to comments, engaging in conversations, and proactively encouraging discussions.

• Campaign champion: Collaborate with the communications team to design, create, and manage impactful campaigns and promotions.

• Paid social media pro: Work with the communications team to develop paid social media marketing campaigns and influencer content plans using pre-defined budgets.

• Content calendar guru: Create a monthly editorial content calendar for all our social platforms.

• Conversion maestro: Develop and execute a conversion strategy to grow demand and conversions through content and stories, driving users to our website.

• Social media sleuth: Perform research across all platforms to support marketing goals (e.g., end-user trends, competitor analysis, new product launches, brand awareness).

• Data-driven decision making: Analyze, review, and report monthly social media performance. Translate data into recommendations and plans to optimize our social media efforts.

• Advertising ace: Coordinate with the communications team on managing social advertising spend. Estimate and track ROI versus anticipated and actual results.

• A/B testing advocate: Collaborate with the communications team on A/B testing on our social channels.

• Trend watcher: Stay on top of industry trends and benchmarks for measuring the impact of campaigns and initiatives.

• And more! We're always looking for ways to grow, so you might have some additional exciting projects on your plate.

  Requirements

Do you have what it takes?

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

• Experience with influencer marketing

• 3+ years of experience in social media marketing, community management, or a relevant field

• Strong understanding of major social media platforms (Facebook, Twitter, Instagram, TikTok, Pinterest, etc.) and their best practices

• Excellent written and verbal communication skills, with the ability to tailor content for different audiences

• Proven ability to create engaging and visually appealing social media content (images, videos, written posts)

• Experience with social media analytics and reporting tools

• A data-driven approach to social media marketing, with a focus on measuring success and optimization

• Ability to work independently and manage multiple projects simultaneously

• Excellent organizational skills and a strong attention to detail

• Passion for power tools and the DIY community is a major plus!

  Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .